In order to study a more direct and effective ride analysis and test method in automotive engineering development, the theory of vibration transfer characteristics is studied in this paper. Firstly, the transfer function was derived from the 1/4 vehicle vibration model and the results of different design parameters were compared and analyzed.?Then different characteristic road input conditions were constructed, and a four test rig was applied for the actual vehicle test, acceleration signals of different positions of the vehicle in the test were collected, input and output transfer characteristics could be analyzed. Finally, the ride comfort method suitable for the previous simulation analysis and real vehicle test verification is studied. The Comparative Analysis and test results show that the ride performance of the vehicle is reflected by the transfer characteristic curves corresponding to the analysis and test. The research method could be used in the development and test of ride.