In order to improve the usability of the Beijing subway guide signs, we conducted usability evaluation. The 25 guiding signs in Beijing subway station were selected. Based on the three factors of distinction, readability and compatibility, 120 participant were studied by questionnaire survey. The experimental results show that: ① Tickets, network ticketing and automatic ticketing signs are hard to distinguish. The distinctiveness of the guiding signs is significantly different for people living in Beijing for different periods of time. ② Folding arrow-shaped signs are less readable than straight-line signs. ③ The exit signs can attract people"s most attention, followed by the text of function area, the picture of function area can"t attract attention. It is concluded that : Tickets, network ticketing and automatic ticketing signs need to be improved. Folding arrow-shaped guide signs are easily misunderstood and straight-line guide sign should be used. The compatibility of guide signs are decreased by exit → text of the function area → arrow → picture of the function area.
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岳 晨,秦 华,冉令华,等. 北京地铁导向标志可用性评测[J]. 科学技术与工程, 2020, 20(28): 11761-11766. YUE Chen, 秦 华, RAN Ling-hua, et al. Usability Evaluation of Beijing Subway Guide Signs[J]. Science Technology and Engineering,2020,20(28):11761-11766.